Apollo Operational

Apollo combines B2B contact data, sales outreach, and deal advancement capabilities in one platform. Users can search verified business contacts, enrich lead information, create email campaigns, log calls and conversations, and manage the sales pipeline with the Opportunities feature. The platform also connects to Claude, ChatGPT, and Perplexity, enabling contact search, lead enrichment, and outreach activation through conversation.

Sales Development Teams

Use the contact database, email campaigns, sequences, and dialing tools for B2B lead prospecting and outreach.

Account Executives

Use contact information, email follow-ups, call records, and the Opportunities feature to advance sales conversations and manage the pipeline.

Sales Leaders

Review outreach, deal execution, and sales analytics capabilities in one sales platform to support team sales process development.

Marketing Teams

Use company and contact data, lead scoring, and related outreach capabilities to support B2B acquisition and target-account engagement.

Revenue Operations Teams

Connect sales tools through data, integrations, and workflow automation to support the day-to-day operations of revenue teams.

B2B Contact Search

Provides more than 230 million verified B2B contact records, allowing users to find prospects and their contact information in Apollo.

Lead Data Enrichment

Enriches existing leads to help users obtain more complete contact or company information for subsequent sales activities.

Email Outreach and Sequences

Create email campaigns and repeatable follow-up processes with email A/B testing, automated follow-ups, and email service connections within the account.

Dialer and Call Logging

Provides dialing and call logging capabilities, allowing users to record calls during the sales process and retain information for follow-up and deal advancement.

Inbound Lead Handling

Supports the qualification and handling of inbound leads, helping teams take follow-up sales actions after receiving a lead.

Sales Pipeline Management

Manage sales opportunities and pipelines with the Opportunities feature, combining contact data and email tools to advance potential deals.

AI Tool Connections

Connect Claude, ChatGPT, and Perplexity through Apollo MCP to search contacts, enrich leads, and activate outreach through conversation.

Chrome Extension

Search for prospects in commonly used tools, retrieve verified email addresses and phone numbers, and conduct follow-up outreach directly.

Multiple Capabilities in One Platform

The website combines a data provider, outreach platform, dialer, data enrichment tool, and CRM capabilities in one product.

Conversational AI Access

Apollo MCP connects to Claude, ChatGPT, and Perplexity, enabling contact search, lead enrichment, and outreach through conversation.

Large-Scale B2B Data

Official pages show more than 230 million verified B2B contact records covering more than 30 million companies.

Designed for the Full Sales Process

The product covers outbound, inbound, data enrichment, and deal execution, with additional access through AI Assistant, integrations, and workflow automation.

Free Starting Plan with Paid Expansion

A permanently free Starter plan is available, along with paid plans, additional credits, and a Custom plan for complex integration and governance needs.

• Official homepage: AI Sales Platform | Apollo.io - Outbound, Inbound & Automation
• Official product page: Apollo MCP: AI Prospecting in Claude, ChatGPT & Perplexity
• Official updates page: Apollo.io Newsroom: Company News, Press & Media Coverage
• Official pricing page: Apollo.io Pricing Plans | Sales Intelligence Platform Pricing